Pop Stars and Fashion: Nadya Dorofeeva and Her Sleeper Choice

A big part of our perception of fashion and style comes from what we see in the media. Instagram influencers, images on Pinterest, singers, and actors – all affect our taste and preferences, especially regarding clothes. So no wonder such a huge Ukrainian pop star like Nadya Dorofeeva is also looked up to in terms of stylish ideas. Besides being a singer and songwriter, she also is a designer herself, which makes her fashion choices even more thought through. Nadya, a Ukrainian star, has 5.3 million followers on Instagram which makes her a huge media influencer. And that’s why it is so valuable when people with this kind of coverage get to talk about important issues and spread awareness or knowledge about something. Especially in such tough times for Ukraine, it’s important that people can learn more about the country, its culture, state, and what it has to offer.

Nadya, being a true Ukrainian girl, is now doing a lot of things that help show her followers and the entire world what Ukraine is really like. The singer also takes an active part in numerous projects, one of them being ARMWOMENNOW. This initiative is dedicated to helping arm women in the Ukrainian forces and give them proper military uniforms. Dorofeeva also spreads awareness through her music. She actively shares both popular and traditional Ukrainian songs, which in these trying times helps a lot with uplifting the general spirit of people. As you can tell, the singer is now actively using her status and authority to popularize Ukrainian culture. However, it doesn’t come down only to Nadya’s singing and activist performance. As a designer, she also spreads the word about unique Ukrainian brands. 

Linen Dresses – a Go-to Outfits for This Summer

Recently Nadya posted a photo of herself wearing a gorgeous and interesting linen dress with sleeves. The gown is one of the designs of the famous Ukrainian brand Sleeper. The brand initially became known for its exceptional pajamas with feathers – an outfit that can take from the bed to a party in split seconds. However, having gained popularity, the brand decided to push its boundaries and introduce more diverse designs. That’s when Sleeper started making its elegant linen dresses, which soon became an epitome of effortless beauty. So, it’s no surprise that being a fashion-lover herself, Dorofeeva too became interested in this fashion label.


The design that caught Nadya’s eye is an Opera linen white dress by Sleeper. This loose-fit button-up gown can rightfully be said to bring out one’s natural beauty. If you look at a picture of Nadya wearing this outfit, you just can sense her Ukrainian free-spirited beauty being communicated through her look. The dress also features an embroidery-like detail on the tapered sleeves and along the length of the dress. This recalls the embroidery on Ukrainian traditional clothes, which could also be the factor that influenced Dorofeeva’s choice of this particular design. Undoubtedly, the dress became a perfect match for her. The puff-sleeves brought off the shoulders perfectly underlined her sensuality. When Nadya chose to wear this linen white dress by Sleeper, not only did she prove to have an amazing sense of style, but she also showed her support of Ukrainian fashion. This support is beneficial for several reasons, and we will explain why.

Nadya Dorofeeva and Sleeper: What Connects the Two?

As we have mentioned before, Drofeeva became one of those influencers who uses her powers and media coverage to spread awareness about important issues. She shares the news and helps with benevolent projects and start-ups. She also uses her amazing voice to help introduce people to Ukrainian culture. A gifted singer, Nadya turns her views into donations to the army and charities. And that’s where she and Sleeper find their touchpoint. As a fashion brand, Sleeper might not have gotten enough authority to spread information about the state of its country of origin. However, that didn’t stop it from thinking of ways to help those in need. And that’s how the fashion label decided to turn its profits into something more beneficial. So, Sleeper organized something like a fundraizer: it collected the proceeds from the sales and turned them into donations to help children in Ukraine. As well as Nadya Dorofeeva, the label chose its main focus and it became Okhmadyt – the biggest children’s hospital in Kyiv. So, when Nadya put on that linen dress with sleeves, she also showed her support for Sleeper’s initiative. In the end, what truly ties together both Sleeper and the Ukrainian singer is their big heart and strong social stance. They don’t skip a chance of being helpful. 

Nadya Dorofeeva – A Singer, Designer, and a Wholesome Soul

Dorofeeva is a woman who worked hard enough to get what she wanted. She was a part of a singing duo called “Vremia and Steklo”. Throughout her career, the Ukrainian singer proved times and times again to be an extremely talented artist and creator. Nadia’s artistic skills are also reflected in her other undertakings. In 2016 she opened her clothing line called «It's My DoDo». Moreover, the Ukrainian creator then also opened a store called «So DoDo» in Kyiv. There were gathered the greatest pieces from Korean brands as well as Dorofeeva’s clothing line itself. We may see more of Nadia’s collaborations with Ukrainian brands in the future too. Who knows, maybe someday you will see the beloved Sleeper’s pajamas with feathers hanging there as well. Nadya agreed that fashion, as well as singing, is one of her weaknesses. And that’s why she decided to start her brand.

No one can argue, that it’s a great opportunity to be represented by people like Nadia. Being a smart hard-working woman she continues to gain popularity and use it for the greater good.